Transformations that start with a clearly formulated purpose and then adopt a common set of principles and values are more likely to succeed than organizations that simply implement practices. Values and principles are enduring, but practices evolve and change over time.
Shared and respected values serve as a universal north star, aligning team members on how to address any challenge or disagreement, even when there’s debate related to approach or outcome.
Values are a set of shared beliefs that guides the organization. Our values inform our thoughts, words, and actions. Our principles are the rules about how we will act.